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NCAA Tournament tv ratings: Indiana-Kentucky was the highest rated college basketball game of the year

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Need another reason to bring the series back? Evidently, everyone will watch it.

Jeffrey Becker-USA TODAY Sports

Here's another group that should have incentive to bring the Indiana-Kentucky series back: television executives.

While the NCAA Tournament always draws much bigger numbers than regular season college basketball, the Hoosiers & Wildcats drew in a 6.9 rating on Saturday afternoon -- the highest number in the tournament and the 2015-16 college basketball season to date - by a long shot.

For context, the top in-season college basketball game generally draws around a 2.0-2.5 rating. The rivalry matchup also bested the Warriors-Spurs matchup on ABC on Saturday night, which pulled in roughly 5 million viewers to the 10 million-plus for Indiana-Kentucky matchup. Oh, and per WDRB's Eric Crawford, the game pulled in massive numbers -- bigger than even the Kentucky Derby and last year's national title game in Louisville.

Here's a chart of the full ratings from the second round, from former NCAA staffer Greg Shaheen.